The Creative Brain: How Insight Works (Enhanced DVD)

Product Description:

Where does creativity come from? How do some people access a moment of insight that takes thinking to such a new level as to make discoveries that did not exist before that moment? How does anyone tap into this power, which is the same thing that creates artistic masterpieces, phenomenal musical compositions, and outstanding advancements in science for the benefit of all society?

There is the reactive part of the brain (also called the reptilian brain stem), which is responsible for survival. This is connected to the hormonal system of the body and manages the "fight or flight" responses, when a person faces danger. There is the design of split hemispheres of the brain. The left side being more logical and analytical and the right side of the brain being more creative. To complicate matters further the right side of the brain controls the left side of the body and vice versa. We are cross-wired so to speak.

How does a Mozart, Picasso, Einstein, or any other great thinker achieve the state of insight? This enhanced DVD, produced by the BBC, delves deeply into this phenomenon. Scientists believe that the enhanced sate of insightful moments is a brain/body chemistry combination. As Thomas Edison once said, "Discovery is 1% inspiration and 99% perspiration."

Nevertheless, there is something extraordinary occurring in these insightful states of consciousness. Possibly, there is a new way of thinking, an abandoning of old views, or just simply being so foolish as to think something up, that nobody was ever so foolhardy to belief before.

The Creative Brain: How Insight Works