Generating and Protecting Business Ideas (Enhanced DVD)

Many existing business will use research and development, either internally or externally, to come up with new ideas. Internal ideas can come from a variety of different sources, such as suggestions from employees or brainstorming sessions. Some businesses have their own research departments, which focus on either new product or service ideas, or ways in which to sell existing products or services to new markets. Ideas may come from outside the business. New ideas are registered.

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Some businesses might buy a franchise to produce products or provide services under the trading name of an existing business. They will have to pay the owner of the original business a fee and usually a percentage of turnovers.

Customers can also come up with valuable business ideas. Many businesses will have customer service lines to encourage feedback, and their websites may have comment and feedback pages to encourage customers to make comment. Not only does this help the business understand what customers want, but it also gives vital clues as to what customers may want in the future.

It has been said that no idea is a bad one, but the actual chances of success of what may appear to be a great business idea are comparatively low. Coming up with the idea is just the first stage.

Generating and Protecting Business Ideas

Enhanced DVD
ISBN: 978-1-61753-461-4
Run Time: 20 Minutes
Copyright Date: 2010
CC

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