A two part documentary that originally aired on CNBC, it offers a closer look into the world of young business professionals. Several case studies are chronicled that explore the steps one goes through to establish their own business. Starting with a basic idea and implementing it to become a fully functional business is the timeline any entrepreneur must adhere to.
Four success stories of entrepreneurs are included and each of them shares their insight of their journey from the idea to the board room. These inspiring success stories come from Jasons Osborne and Wright, who started FEED Granola, Manual Valdes and Rick Bayless, who started Frontera Foods, Sara Blakely, who started Spanx body shapers and Blake Mycoskie, who started TOMS Shoes.
Anyone that has dreams of becoming an entrepreneur will find the information in this DVD to be extremely valuable to them. Through real world examples viewers are shown how to get a business off the ground by building it from scratch and propelling it into a success story of their own. The case studies included in the series also explain how already established entrepreneurs managed to grow their business and discusses some of the techniques they used to get there. Those individuals participating in this project all show how headstrong and determined they are when it comes to making their dreams of becoming a business owner a reality. Some of the issues they discuss include business management, finances, publicity and other issues that go into making a company successful.