This documentary tells the story of brands and companies who started small and have become multi-million dollar ideas. CNBC explores the stories of the company Burt's Bees, a cosmetic company that boasts about its all natural ingredients, and its founder Roxanne Quimby. This documentary also explores the stories of the founder of 1-800-Flowers, Super Soaker, 1-800-GotJunk, and several others. In under an hour you will learn how 10 people took their ideas and created brands and companies that are extremely recognizable and make millions every year.